EXPERIENCE

 

 

The Columbusite, Columbus, GA

Media and Marketing Manager - July 2019-Present

  • Lead the development and execution of the organization’s social media strategy, which resulted in a 40% growth on Facebook, 165% growth on Instagram, and 20% growth on Twitter (@thecolumbusite)

  • Organized and managed Columbus, Georgia's first annual National Arts and Humanities Month event, the success of which received formal recognition for The Columbusite’s work in the form of a written proclamation from the Mayor of Columbus, GA

  • Write and produce editorial features on local artists and creatives to generate awareness and increase engagement between the general public and the local arts and culture community 

  • Cultivate relationships and build partnerships within the community in order to secure funding and sponsorships to support The Columbusite’s growth and the organization’s ability to enhance the cultural framework of Columbus

  • Advise The Columbusite’s leadership on strategies and new initiatives to strengthen outreach and increase impact

  • Represent the organization at public speaking opportunities, forums, and events, and when interfacing with leaders from the arts community, the local government, and the public

 

Give Kids The World Village, Orlando, FL

Marketing Coordinator - March 2016-January 2019

  • Cultivated and coordinated content creation opportunities, including video and photo shoots, in order to capture inspiring moments and share the organization’s story and mission with an audience of over 200,000 social media followers

  • Assisted with the management of all social media platforms including content calendar planning and comprehensive strategy development across 14 digital, social, and traditional channels, which resulted in 9% growth on Facebook, 100% growth on Instagram, and 7% growth on Twitter (@GKTWVillage)

  • Managed the Salesforce donation fulfillment system to ensure individual donations were processed daily and each donor was notified with a weekly average of over 400 personalized thank you letters

 

Walt Disney World, Orlando, FL

Entertainment Performer - October 2013-January 2019

  • Portrayed and interpreted roles using speech, gestures, and body movements in order to bring classic stories to life, including Disney characters such as Alice in Wonderland and Tinker Bell

  • Communicated with diverse guests of all backgrounds and cultures and provided seamless customer experience to ensure guests depart with memorable and positive experience of Walt Disney World by using Disney’s Four Keys Basics; safety, courtesy, show, and efficiency in daily operations

 

EDUCATION

Columbus State University, Columbus, GA

Bachelor of Arts in Theatre - May 2020

 

SKILLS

  • Software and Systems: Microsoft Office Suite, Salesforce CRM, Wordpress, WiX, Adobe Lightroom and Photoshop, Meltwater, MailChimp, Sprout Social, Wordpress, Hootsuite

  • Social and Outreach: Facebook, Instagram, Twitter, YouTube, Pinterest, Snapchat, LinkedIn

  • Other: Creative Writing, Copy-Editing, Photography, Videography, Associated Press Style, Project Management